Introducing Bridgestone Run Flat Tyres
Runflat tyres (RFT) represent the latest in a long line of safety initiatives being made available today. Safety has become something of a catch cry for a society which has become less accepting of the trauma associated with all manner of accidents. The value of developing and adopting new technologies to keep us safe is well recognised. Furthermore, consumers have demonstrated a willingness to pay a premium for safety features they understand. Just as anti-lock brake systems, traction control, stability control and air bags have trickled down from upper models to base models, the very same is expected of RFT.
Introducting Ecopia Fuel Saving Tyres
Introducing Ecopia fuel saving tyres. Is it possible to reduce your fuel consumption simply by changing your tyres? With Ecopia it is. Using our global research capabilities and cutting edge technology, we have created a lower rolling resistance tyre – without compromising on the quality and safety that Bridgestone is renowned for. Less fuel required to roll the tyre also means less CO2 emissions. Making Ecopia the smarter choice for everyone.